ARS Color Reference System came into existence in the year 2001. The first color system was launched with 600 shades to fulfill the needs of all the people related with colors.It was the result of immense hard work put in by  Mr. Asif Hasan a designer of carpet and textiles.

Being a designer and also in the business of yarn dyeing he understood  the requirement of color systems for various industries, Therefore he invented ARS 1200 in wool with 1200 shades, ARS 320 in viscose with 320 shades, ARS 1331 in Cotton with 1331 shades and ARS 700 in Viscose with 700 shades to meet the respective requirements. ARS Colors is launching its New Collection of 1400 shades in Wool at Domotex 2012.

ARS now has over 5551 colors which is divided into various color system boxes. For different industries like  Textile, Carpet, Home furnishing Garments etc. The color systems are also being used by Importers, Exporters, Designers, Interior Decorators. 

ARS is adding more & more colors day by day. At present ARS Reference System has become the producer of the largest number of colors in the world, with the  presence of its users  in 48 countries around the globe.